Block 3rd Party Cookies in Chrome

After reading an interesting article on pixel tracking I thought that surely Chrome has a way to turn off 3rd party cookie tracking. It does but it’s not that easy to reach, and most of the top Google search results refer to old locations for the setting. Here’s a roadmap to the five turns needed to find the proper setting.

0. Open the Chrome settings from the Kebab ⋮ (vertical ellipses) menu in the upper right corner

1. Open the advanced section near the bottom

2. Scroll down and click theSite Settings entry

3. In the Permissions section click the Cookie and site data entry

4. In the Cookies and site data enable the slider for Block third-party cookies